As Fractional Digital Design Director for Bike Shed Moto Co. I helped level up their email program for both campaigns and transactional emails. In that time. transactional email revenue from workflows increased by 466% YOY. Here are some of my favorites.
Bike Shed Moto Co. - Black Friday 2023 Creative
I pitched a play on the Black Sabbath logo, but as Black Friday with a BSMC spin.
We had a lot of fun working Black Sabbath lyrics into the copy that week 😉