The limited edition colorway launch of the lavender BURST brush was a fun and exciting execution of a beautiful floral concept across all channels. Below are examples of how I designed and leveraged these assets for a cohesive story across email, social assets, and a snippet of the Instagram grid with the lavender content.
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/3cef0207-cdbf-4877-984c-4795db8dff2a_rw_600.jpg?h=27242df6d4522224eb550b5a66735eae)
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/2940590a-51ef-4827-8ee1-b404c541329c_rw_1200.gif?h=cc6a49a1291f2a7e94f6736c9a5926e3)
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/96476821-c2c9-4887-bfb2-27441b777944_rw_600.jpg?h=9b0143a01cdcf5009675a53586534b9a)
Lavender Launch Social Assets
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/d8504c6f-39b2-4913-a27b-0ba002623280_rw_1200.jpg?h=4706b867cd821cd463eb3f81e63feee8)
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/5d849144-6248-449a-a4fe-3fdde332bea8_rw_1200.jpg?h=253c9831fe6a2ea6f83fcd1dc8ef1ba9)
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/366e014c-abc5-4afa-ae02-44404acac211_rw_1200.jpg?h=29ef058c8c4a9f91df2202ac3f23b2d5)
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/c89c09e5-f2d4-4747-b154-0fbc0ecbbc69_rw_1200.jpg?h=478c55454db2e398b3541a1f91fdf516)
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/da4222c1-99ac-42fc-a54f-e6fad9bd9be1_rw_1200.jpg?h=9729707698f801a8f91e521a68648346)
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/fc1e5aaa-ce67-4e11-a408-ff4d291f9ca8_rw_1200.jpg?h=158afa9cd09e38079ec99fe0393c5b80)
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/8af4a6de-875b-439f-b78f-fd12a93691b6_rw_1200.jpg?h=83c8670e591478aa6c65d9b8c383ab43)
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/f8536708-9f6d-48aa-a2a3-54dd65b5710b_rw_1200.jpg?h=d485ed489674df0253145db6ba281e54)
![](https://cdn.myportfolio.com/f5f67efbfdeafd9993a4357d54cda69e/caa3e27e-8f6b-4612-a748-ccdf3fa29ad3_rw_1920.png?h=3bd2442ab49e0a488004c72b1f49ef52)