VitaHustle - Ready to Drink Product Launch, Jan 2026
VitaHustle is launching its amazing ONE Superfood Protein as a ready-to-drink product in 2026. I was tasked with using our brand redesign, launched in 2025, to create compelling, fun, and shelf-ready packaging for the launch.
I also led the art direction for the photoshoot with help from our friends at Hale Production Studios.
The product's first run launch sold out immediately on QVC!
